How Much Should a Small Business Spend on Marketing?
Most small businesses should plan to spend somewhere between 7% and 10% of gross revenue on marketing. If you're established...
Free Resources
Explore the galaxy of digital marketing with Weldwood Marketing’s insightful blog and resource page! Dive into our universe of free articles, tips, and strategies tailored to elevate your online presence.
Do Small Businesses Need a Marketing Agency?
Not always. A small business needs a marketing agency when the online side has grown bigger than the owner's time,...
What Is a Digital Marketing Agency?
A digital marketing agency is a team you hire to handle your business's online presence — your website, your search...
Is Digital Marketing Legit?
Yes — digital marketing is completely legit. It's just marketing done where your customers already are: Google, social media, email,...
What Does a Digital Marketing Agency Do for Small Businesses?
A digital marketing agency helps a small business get found online and get chosen. In practice, that means building and...
The Phone Call You Didn’t Answer Cost You $5,000
I closed a $5,000 website deal last month. I picked up my phone. The potential client had filled out a...
Why 6.5 Million People Watched the Internet Break
Six point five million people watched the internet break in real time. On October 20, 2024, AWS’s US-East-1 region went...
Navigating the New World of AI SEO: What You Need to Know
As the digital landscape rapidly evolves, so does the language and strategy around search engine optimization. With the rise of...
The Real Strategy Behind Collapsible Google Ads
Google gave users a button to hide ads. But you have to see them first. The new collapsible ad interface...
Big Marketing Budgets Create Worse Results
Your million-dollar campaign just got outperformed by someone with a $500 budget and genuine passion.My book "Put Your Phone Down!"...
Why Your Pretty Ads Convert Terribly
Your ads look great but convert terribly. The average conversion rate across e-commerce sits under 2%. Most brands chase visual...
The Digital Marketing Shift Everyone Missed
Most marketers are preparing for the wrong future.While everyone debates AI implementation strategies, the real transformation is happening in places...
Knowledge Is the New Best-Selling Product
And no, we’re not talking about textbooks. There’s a shift happening. And if you blinked, you might’ve missed it. We’re...
Don’t Get Lost Online: The Beginner’s Guide to Domains, Hosting, and DNS
Confused by domains, hosting, and DNS? Discover the difference between domain names, website hosting, and DNS records in this beginner-friendly...
Marketing Without Millions: Why Scrappy, Funny, Grassroots Marketing Wins
Let’s start with a truth most marketers won’t say out loud: You don’t need a massive budget to build a...
Google’s March 2025 Core Update: What You Need to Know (Before You Panic)
Ah, another Google core update. Just what you needed, right? You were probably sitting around thinking, "Wow, my website has...
Employee-Generated Content: A Free Marketing Hack
Look, we all know traditional marketing can be… exhausting. You spend hours crafting the perfect brand message, fine-tuning ad campaigns,...
What To Do Before You Invest In Digital Marketing
Here’s the deal: without a solid business foundation, your digital marketing efforts are basically just throwing spaghetti at the wall...
5 Reasons to Outsource Your Digital Marketing
Ah, digital marketing—the beast that never sleeps. Let's face it, keeping up with the latest Google algorithm update or the...
Why DIY SEO Might Not Be Your Best Move
Thinking of taking SEO into your own hands? Sure, it feels empowering to tackle your site's search engine optimization solo—like...
Finding the Best Booking Software for Your Business
Whether you're smoothing out appointments at your clinic or filling seats at your next event, the ideal online booking software...
How to Determine Your Google Ads Budget: A Practical Guide
Google Ads can be a powerful tool for driving traffic and sales. They're like the billboards of digital marketing as...
Core Web Vitals: A Quick Dive into Website Performance
Imagine your website is a busy café. Core Web Vitals (CWVs) are one of the secret ingredients that ensure your...
The Necessity of Conversion Tracking in Digital Marketing
Because Guesswork Is So 20th Century Oh, conversion tracking in digital marketing. It’s like the seatbelt of your online campaigns—completely...
How to Increase Conversions by Improving Site Speed
Website performance is crucial for boosting conversion rates. A quick-loading site can captivate visitors and turn them into customers, especially...
How to Get the Biggest Bang for Your Buck In Marketing
Welcome, fellow penny pinchers and budget-conscious marketers, to the ultimate guide on squeezing every ounce of juice from your marketing...
How To Fix Broken Google Ads
Ah, Google Ads—the magical tool that promises to transform tiny, unnoticed businesses into colossal empires overnight. Well, if only it...
Why Your Social Media Ads Aren’t Working
Ah, social media advertising. You’ve crafted what you believe to be the perfect ad campaign: it’s clever, it’s creative, and...
Why Paid Social Media Advertisements Are Still Relevant
The battle never stops! Organic or Paid Social Media efforts? The relevance of paid social media advertisements continues to be...
Why Every New Business Needs a Digital Marketing Plan
(It's Not Just for the Cool Kids) Starting a new business? Exciting times! Now, beyond picking out the coolest office...
Why Your Local Business Absolutely Needs Google
In the vast, overwhelming world of digital marketing, where would your local business be without the benevolent hand of Google?...
Why Digital Marketing Reigns Supreme Over Print Advertising
Welcome to the digital age, where digital marketing has not just stepped up but has sprinted miles ahead of print...
